About Avon

Avon MacFarlane is a senior fundraising strategist with 35 plus years experience across all charitable sectors.

Following several years in fundraising and sponsorship at Harbourfront Centre at the beginning of her career, Avon began her work at the University of Toronto. For over a decade, she led the fundraising team and was a pivotal strategist behind the $1 billion Great Minds Campaign — at the time, the largest campaign in Canadian history. Avon has the unique ability to navigate the complexities of both large and small institutions, helping steer them all towards their fundraising goals.

In 2007, she joined the Offord Group and in her tenure as Vice President, led fundraising strategy for dozens of Canada’s most influential organizations. Few strategists share her experience and insight into the mechanics of major philanthropy in Canada. A focus on creating meaningful relationships with her clients is a hallmark of her success and professional reputation.

About ACM

At ACM we believe in the power of connection. Our client relationships are at the heart of everything we do. From a foundation rooted in trust and mutual respect, truly great strategy can grow. Through highly customized strategic counsel, ACM will support your organization’s evolving needs and provide you with the tools to create a foundation for sustainable fundraising growth. 

We are passionate about fundraising and believe philanthropy is profoundly impactful. We approach our work creatively to engage with your objectives in new, innovative ways. Our strategy combines vast industry experience, deep sector knowledge and your organization’s particular needs to ensure you get the best value from our work together.

From startups to seasoned professionals, we love working with clients of all sizes, across all sectors. From arts to education to social service to healthcare and beyond. Together, we identify the best path forward to attract philanthropy that will have the greatest impact and ultimately, optimize your organization.

Ready to start your journey with acm? Book a discovery call today.